Product
Release notes with the reasoning attached. Each article explains a new capability, the problem it solves and the setting that enables it.
Product articles accompany larger releases. Where the changelog lists what changed, these notes explain the design decisions, show the new screens with sample data, and link to the help article for setup. Smaller changes stay in the changelog.
Other categories
Each category answers a recurring question we hear from customers. Start with the one closest to your job.
Analytics
Definitions, funnels, retention and the data-quality questions behind every number.
2 articlesGrowth
AARRR, experiments and how to pick the one stage worth fixing first.
1 articleOperations
Running a site day to day: cookieless tracking, migrations, consent and performance.
2 articlesChat
Proactive invites, translation and turning support conversations into conversions.
2 articlesAI crawlers
GPTBot, ClaudeBot, PerplexityBot: who fetches your pages, what the files say and what comes back.
2 articles