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Cookieless

2 articles tagged “Cookieless”. Tags cut across categories, so you may find analytics, chat and product notes side by side.

Tagged Cookieless

2 articles

OperationsMar 5, 2026 · 7 min read

What cookieless analytics means for your numbers

Cookieless is not a marketing word. It changes how a visitor is counted, what “returning” means and which banner you no longer need. Here is the mechanism and the trade-off.

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AnalyticsFeb 12, 2026 · 8 min read

Why UV never matches between tools, and how to read funnels anyway

Two tools on the same site will print two different visitor counts. That is not a bug. Here is where the gap comes from and a checklist to reconcile it.

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AARRRAI searchAutocaptureBotsConversionCookielessCross-borderData qualityFunnelsGA4 migrationLive chatllms.txtPrivacyProactive invitesProduct updateRetentionrobots.txtTranslationUnique visitors

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Analytics

Definitions, funnels, retention and the data-quality questions behind every number.

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Growth

AARRR, experiments and how to pick the one stage worth fixing first.

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Operations

Running a site day to day: cookieless tracking, migrations, consent and performance.

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Chat

Proactive invites, translation and turning support conversations into conversions.

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Product

What shipped, why we built it that way, and how to turn it on.

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AI crawlers

GPTBot, ClaudeBot, PerplexityBot: who fetches your pages, what the files say and what comes back.

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