More in Product analytics
- Autocapture and the AI event inbox
- Build a funnel that explains drop-off
- Identify users across web, app and mini-programs
- What is autocapture, and how does it work?
- How do I review and accept events in the inbox?
- When should I use a funnel instead of a goal or path?
- How do I build a funnel?
- How do I read where a funnel drops off?
- What is identified mode, and should I turn it on?
- How do I call login to identify a user?
- How is one person merged across devices?
- How does identity work on apps and mini-programs?
- How do I track clicks on outbound links?
- How do I track file downloads?
- How do I track form submissions?
- How do I track custom events?
- How do I track button clicks?
- How do I create a heatmap?
- How do I track scroll depth?
- How do I track ecommerce purchases and revenue?
- How do I set up goals and track conversions?
- How do I query my data with SQL?
- How do I create a custom metric?
- How do I analyze accounts with groups?
- How do I connect AI agents with MCP?
- How do I ask the AI assistant about my data?
- How do I create user segments?
- How do I run an RFM analysis?
- How do I record and watch session replays?
- How do I analyze user paths?
- How do I build a retention report?
- How do I analyze how an event is distributed?
- How do I create a tracking plan?
- How do I view a user’s profile and activity?
- How do I read the lifecycle report (new, returning, resurrecting, dormant)?
- How do I compare attribution models for a conversion?
- All guides in this category
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They are event names your code already sends that have no definition — often a hurried track('checkout_v2'). They keep being stored, so no data is lost, but they clutter the event picker. Give them a definition, or set it to Blocked to stop storing them.
Names with no definition
The inbox lists names your code already sends that have no definition — typically a track('checkout_v2') someone added in a hurry. They keep being stored, so no data is lost, but they clutter the event picker. Give them a definition, or set the definition to Blocked to stop storing them.
The definitions tab is your tracking plan
The Event definitions tab doubles as a tracking plan: every official event, who owns it and when it was last seen. Export it before a release to confirm nothing broke.
Blocking an event stops future storage but does not delete history already collected under that name. To remove stored rows, use export and deletion.
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