Quick answer
Anscombe's quartet is a set of four data sets, published by Francis Anscombe in 1973, that share nearly identical means, variances, correlation and linear regression line but have very different distributions, demonstrating the importance of plotting data.
What is Anscombe's quartet?
Anscombe's quartet is a set of four small data sets, each with eleven (x, y) points, that have nearly identical summary statistics but look completely different when plotted. The statistician Francis Anscombe published it in 1973 to show that you should always graph data before trusting its summary numbers.
The four data sets
| Set I x | Set I y | Set II x | Set II y | Set III x | Set III y | Set IV x | Set IV y |
|---|---|---|---|---|---|---|---|
| 10 | 8.04 | 10 | 9.14 | 10 | 7.46 | 8 | 6.58 |
| 8 | 6.95 | 8 | 8.14 | 8 | 6.77 | 8 | 5.76 |
| 13 | 7.58 | 13 | 8.74 | 13 | 12.74 | 8 | 7.71 |
| 9 | 8.81 | 9 | 8.77 | 9 | 7.11 | 8 | 8.84 |
| 11 | 8.33 | 11 | 9.26 | 11 | 7.81 | 8 | 8.47 |
| 14 | 9.96 | 14 | 8.10 | 14 | 8.84 | 8 | 7.04 |
| 6 | 7.24 | 6 | 6.13 | 6 | 6.08 | 8 | 5.25 |
| 4 | 4.26 | 4 | 3.10 | 4 | 5.39 | 19 | 12.50 |
| 12 | 10.84 | 12 | 9.13 | 12 | 8.15 | 8 | 5.56 |
| 7 | 4.82 | 7 | 7.26 | 7 | 6.42 | 8 | 7.91 |
| 5 | 5.68 | 5 | 4.74 | 5 | 5.73 | 8 | 6.89 |
The identical statistics
We recomputed the summaries for all four sets:
| Statistic | Set I | Set II | Set III | Set IV |
|---|---|---|---|---|
| Mean of x | 9 | 9 | 9 | 9 |
| Variance of x | 11.00 | 11.00 | 11.00 | 11.00 |
| Mean of y | 7.50 | 7.50 | 7.50 | 7.50 |
| Variance of y | 4.13 | 4.13 | 4.12 | 4.12 |
| Correlation of x and y | 0.816 | 0.816 | 0.816 | 0.817 |
| Linear regression line | y = 3.00 + 0.500x | same | same | same |
| R² | 0.67 | 0.67 | 0.67 | 0.67 |
Anyone reading only this table would conclude the four data sets describe the same relationship.
What the plots reveal
- Set I is what the statistics suggest: a noisy linear relationship.
- Set II is a clean curve. A straight line is the wrong model; a quadratic fits almost perfectly.
- Set III is a perfect straight line except for one outlier, which drags the slope and lowers the correlation from nearly 1.
- Set IV has no relationship at all: ten points share the same x, and a single extreme point creates the entire correlation.
A scatter plot of each set takes seconds and makes all four stories obvious.
Why it matters for analytics
Dashboards are built on summary statistics: averages, rates, correlations and trend lines. Anscombe's lesson applies directly:
- Two campaigns with the same average conversion rate can behave very differently: one steady every day, the other driven by a single viral day.
- A correlation between time on site and purchases can come from one heavy buyer rather than a general pattern, the Set IV problem. See correlation vs causation.
- A trend line through a seasonal series fits a straight line to a curve, the Set II problem.
- One bot spike or tracking bug can move an average the way Set III's outlier moves the slope; see outliers in data.
Practical habits:
- Look at the distribution, or the daily series, before reporting an average.
- Plot two variables against each other before quoting their correlation.
- Check whether one point or one day drives the result by recomputing without it.
- Prefer medians and percentiles when a few values dominate; see mean vs median.
The Datasaurus Dozen
In 2017, Justin Matejka and George Fitzmaurice at Autodesk Research extended the idea with the Datasaurus Dozen: thirteen data sets, including one shaped like a dinosaur, that share the same means, standard deviations and correlation to two decimal places. They generated them by nudging points while holding the statistics fixed, showing that almost any shape can hide behind the same numbers.
Sources
- Anscombe, F. J. (1973). Graphs in statistical analysis. The American Statistician, 27(1).
- Matejka, J. and Fitzmaurice, G. (2017). Same stats, different graphs. Autodesk Research.
- Wikipedia. Anscombe's quartet.
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Data Analyst
Explores traffic sources, conversion funnels, and retention, using clear metric definitions and concrete examples to explain what the numbers mean.