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How Often Does Google Crawl a Site? Measure Yours, Then Speed It Up

Google has no fixed crawl schedule: your home page may be fetched many times a day and a deep product page once a month. How to measure crawl frequency on your own site by page type, and what actually gets new pages crawled sooner.

Xu An Published Nov 3, 2026 5 min read AI Search
Illustrative numbers. Per page per week = fetches ÷ pages ÷ 4.3.Sample data

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Google has no fixed crawl schedule; frequency differs for every page. This guide shows how to measure crawl frequency on your own site by page type and new-page wait, and which methods actually get pages crawled sooner.

What you will learn

  • Crawl frequency is per URL, not per site
  • Measure fetches per page type and the wait for new pages
  • Internal links from often-crawled pages beat repeated requests

The short answer

There is no fixed schedule, and no single number for a site. Google decides per URL: popular pages that change often, such as a home page or a busy category, can be fetched many times a day, while deep pages that rarely change may wait weeks. For a new or changed page, Google says crawling can take from a few days to a few weeks (Ask Google to recrawl your URLs).

So the useful question is "how often does Google crawl each kind of page on my site, and how long do new pages wait?" Both can be measured.

What decides how often a page is crawled

  • Demand: how important the page looks (links to it, traffic) and how often it has changed in the past.
  • Discovery: whether Google can find new URLs quickly, through internal links and sitemaps.
  • Capacity: how fast and reliably your server responds; errors and slow responses reduce crawling for the whole host. See crawl budget.

Measure crawl frequency on your site

Use server logs or Search Console's Crawl Stats report. From logs, filter verified Googlebot requests and group them by page type, then divide fetches by the number of pages and weeks. Separately, for pages published in the last month, measure the time from publishing to the first Googlebot fetch.

In the example, the home page is fetched about 98 times a week and categories 14 times, while product pages average less than one fetch per page per week and new products wait about four days. New blog posts get fetched within about a day and a half because they are linked from the home page. That points straight at the fix: link new products from frequently crawled pages.

app.tapcub.com/monitoring/crawl-health

Googlebot fetches

10,716

New posts: first fetch

~1.5 days

New products: first fetch

~4 days

slow

Googlebot fetches by page type · last 30 days

Sample
Page typePagesFetchesPer page per week
Home page142098
Category pages402,40014
New blog posts12961.9
Older blog posts3001,8001.4
Product pages2,0006,0000.7
Sample data
Illustrative numbers. Per page per week = fetches ÷ pages ÷ 4.3.

How to get pages crawled sooner

The table compares the methods that help, with the limits Google states. Internal links from frequently crawled pages are usually the most effective and cost nothing. Sitemaps help for many URLs, but Google uses lastmod only when it is consistently and verifiably accurate, and ignores priority and changefreq (build and submit a sitemap).

MethodBest forLimit
Internal links from often-crawled pagesEvery new pageLinks must be visible and crawlable
XML sitemap with lastmodMany URLs at oncelastmod used only if accurate
URL Inspection: request indexingA few important URLsQuota; repeats do not help
Fast, error-free serverWhole siteErrors reduce crawling for the host
Removing dead and duplicate URLsLarge sitesFrees demand for real pages

Limits as stated in Google's recrawl and sitemap docs.

What does not help

  • Requesting the same URL again and again. Google says repeated requests will not make it faster, and the inspection tool has a quota.
  • Setting every lastmod to today. Inaccurate dates teach Google to ignore them.
  • Changing changefreq or priority. Google ignores both.
  • Publishing pages with no internal links. Orphan pages depend on the sitemap alone.

Watching crawl frequency in TapCub

Crawl reports need server-side records, sent through log import or server events, because a page script cannot see crawlers that skip JavaScript. Crawl health splits fetches by engine and lists each crawler's most fetched pages. With a sitemap URL set, it compares sitemap URLs with what was fetched and shows how long new pages from the last 30 days waited between first appearing and each engine's first fetch. The crawl anomaly alert notifies you when one engine's 24-hour fetches fall below 30% of its 7-day daily average, which is often the first sign of a blocking rule or server problem (crawl health & compliance). To see whether pages that were crawled are actually gaining traffic, see content performance metrics; for crawler basics, bot.

FAQ

How often does Google crawl a website?

There is no fixed interval. Important, frequently changing pages may be crawled several times a day; deep pages that rarely change, every few weeks.

How long does it take Google to crawl a new page?

Google says from a few days to a few weeks. Pages linked from frequently crawled pages are usually found much sooner.

How can I check when Google last crawled my page?

Use the URL Inspection tool in Search Console for one page, or your server logs for every page.

Can I make Google crawl my site every day?

You cannot set a frequency. You can make important pages easy to find, keep the server fast, and keep sitemaps accurate.

Does requesting indexing speed up crawling?

For a few important URLs it can help once. Repeating the request does not, and there is a quota.

Filed underAI SearchBotsSEO

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Xu An

Customer Experience Consultant

Writes about live chat, visitor conversations, and self-service, sharing practical ways to make customer communication clearer and more effective.

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